The Dawn and Power of Internet Radio

Community Headlines — Thu, 09 Aug 2007 15:52:39 GMT

The New York Times' Dave Pogue gets it right (once again) -- as he discusses the joy and potential of internet radio. And he raises how wonderful it would be if commercial free internet radio was mobile -- and how much that would change the world of music. Check out his article on some new products that make take internet radio on the move. Now we have to add: from my own experience and from the Sansa perspective, that he leaves out the Sansa Connect. There already is a mobile device that uses WiFi to connect to a grouping of internet radio channels (specifically the ones established by Yahoo Music Unlimited). These channels are somewhat different from the truly independent and still-largely-non-corporate world of most internet radio. But still... there is a model and a potential there that needs to be much more widely known! Here is Dave's piece: * * * * * * * August 9, 2007 State of the Art Internet Radio Made Easier By DAVID POGUE You’ve heard of air pollution and noise pollution? Don’t look now, but another depressing form of toxicity is taking the fun out of life: ad pollution. That’s the creeping commercial...

Ads Arriving for Podcasts?

Community Headlines — Wed, 25 Jul 2007 15:27:24 GMT

Podcasters Unite to Figure Out a Role for Ads By Bob Tedeschi (NYT July 23, 2007) The term “podcasting” has perplexed consumers ever since it was introduced. Confusion has reigned on the business side of podcasts, too. Few consumers will pay to receive podcasts — audio files that exist on the Web, and can be automatically sent to a person’s computer. Advertising, the other potential revenue source for producers and publishers, does not work when marketers have no way of tracking how many times their advertisements are being heard or swapping out old advertisements once they have run their course. Industry executives say they have closed in on a solution in recent months, which means that consumers may have a much wider array of free audio (and video) content coming to them, if they can stand a little advertising to go along with it. The effort is a multifront initiative, starting with improvements in technology. Companies have begun distributing media files that stay connected to publishers, giving them a way to track the number of times that advertisements have been heard or viewed, or replace old advertisements. At the same time, about 15 companies, including Apple and NPR, announced last...

Sansa Community - Podcasts

The Dawn and Power of Internet Radio

Ads Arriving for Podcasts?